La moda sunglasses

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La Moda Sunglasses is now one the largest sunglass retailers in the Gulf. Currently with 25 showrooms; we aim to roll out over 50 stores in the Middle East with our aggressive expansion strategy by 2020.

As the leading luxury eye wear retail chain, La Moda displays the latest collections from over 40 luxury brands including Chopard, Prada, Gucci, Armani, Rayban, Vogue, D&G, Oakley, Lacoste, Chloe, and Tiffany amongst others. All the stores sport a luxurious; up market look with easy to browse displays and elegant interiors, making sunglasses shopping an enjoyable experience. La Moda’s retail concept is defined by artistic, elegant interiors, which lend a contemporary look to the store space. The La Moda brand promises to redefine the luxury eye wear shopping experience forever.

At La Moda Sunglasses, our goal is to provide the best customer experience for all of your sunglass needs and our vision is to grow and be the market leaders in luxury branded Sunglasses for customers who are looking for a trendy and unique designs. In 2017, La Moda was awarded the “Best Service Performance Brand” for the 2016 cycle of the Dubai Service Excellence Scheme by the Dubai Economic Department for offering its customers world class service. This was in addition to the award in 2015 for “Best Service Performance Outlet” and 2012 for “Best Service Performance Brand.” La Moda Sunglasses was awarded the winner from numerous international leading brands that were audited.

In 2016, La Moda Sunglasses was shortlisted as a finalist in the International Business Excellence Awards in the category of Customer Experience and Voice of Customer from 16 countries. This was for being the pioneer in successfully launching the regions first ‘After Sales Online Portal.’

La Moda Sunglasses is part of the Pure Gold Group of companies which also includes Pure Gold Jewellers. Pure Gold Jewellers is one of the leading retail chains in the region with over 125 retail outlets spread across 10 countries. Being recipient of various prestigious awards in recognition of our excellent standards and best practices we have successfully been accredited with an ISO 9001:2000 certification.